Data privacy advisory and implementation
Where privacy meets practice.
India's new data protection law affects almost every business. We explain it in plain words, and help you put it into everyday practice.
when the main duties of the DPDP Act apply
The law in plain words
A new law that gives people control over their own information.
The Digital Personal Data Protection Act, 2023 tells businesses how they must treat information about people. Its detailed operating rules, the DPDP Rules, 2025, were issued on 13 November 2025.
What counts as personal data?
Anything that can point to a real person, on its own or combined with other information.
Paper records are covered too, once they are scanned, typed or stored on a computer.
- Applies toAlmost every business handling people's information digitally
- ProtectsCustomers, employees, job applicants, patients, students and more
- Enforced byThe Data Protection Board of India
- Maximum penaltyUp to ₹250 crore for a single failure
- Full compliance by13 May 2027
Who's who under the law
Using a bank and its customer as the example.
- THE PERSON
Data Principal
The person the information is about. For a child, the parent acts on their behalf.
e.g. the customer - THE BUSINESS
Data Fiduciary
Decides why and how the data is used, and carries the main responsibility.
e.g. the bank - THE VENDOR
Data Processor
Handles data on the business's instructions. The business stays responsible.
e.g. its call centre or cloud provider
What businesses must do
Nine duties, in plain words.
Tell people clearly
Explain in simple words what you collect, why, and how to complain.
Ask for permission properly
A clear yes before using data. No pre-ticked boxes.
Make it easy to say no later
Withdrawing consent must be as easy as giving it.
Use it only for the stated purpose
Nothing the person was not told about.
Keep it safe
Access controls, encryption, and activity logs kept for at least a year.
Report leaks quickly
Tell the Board and every affected person. A detailed report to the Board within 72 hours.
Delete it when done
Erase data once its purpose is over, unless another law says keep it.
Take extra care with children
Verified parental consent. No tracking or targeted ads aimed at children.
Hold vendors to the same standard
Outside companies work only under a proper contract.
Your say.
What people can ask for
Five rights every individual now has.
Right to know
See what data a business holds and who it was shared with.
Right to correct
Fix wrong, old or incomplete information.
Right to delete
Have data erased when it is no longer needed.
Right to complain
Complain to the business, then to the Board. Businesses must reply within 90 days.
Right to nominate
Name someone to act for them in case of death or incapacity.
The cost of ignoring it
Penalties of up to ₹250 crore for a single failure.
Maximum amounts under the Schedule to the Act.
The costs beyond fines
- Customers lose trust and move to competitors
- Bad press and damage to your brand
- Large clients refuse to sign without proof of compliance
- Investors find problems during due diligence
- Management time lost handling complaints
- Rushed fixes after an incident cost far more
Why now is the right time
- Aug 2023Act passed by Parliament
- 13 Nov 2025Rules issued, Board set up
- 13 Nov 2026Consent manager rules begin
- 13 May 2027All main duties apply
Readiness takes 6 to 9 months
Mapping data, fixing processes, rewriting documents, changing apps and training staff all take time.
Start in January, finish too late
A business that starts after the new year is likely to still be working when the deadline arrives.
Early movers gain
Fix things calmly, spread the cost, and show clients and partners you are ready first.
Common myths
What people often believe, and the facts.
MythThis law is only for big tech companies.
FactIt applies to every business that handles people's data digitally, from clinics and schools to shops and factories.
MythOur website has a privacy policy, so we are covered.
FactA policy is only a start. You also need proper consent, security, leak reporting, deletion and a way to answer requests.
MythIt only covers customer data.
FactIt also covers employees, job applicants, vendors' staff, visitors and anyone else whose data you hold.
MythOur IT or cloud vendor takes care of it.
FactYour business stays responsible, even when a vendor handles the data for you.
MythOur records are on paper, so it does not apply.
FactPaper records that are scanned, typed or stored on a computer are covered.
MythWe can deal with it after the deadline.
FactGetting ready takes months, and penalties can apply from the first failure.
Self-check
Is your business ready?
Answer ten quick questions. Nothing you tick leaves this page.
- 01We know what personal data we collect and where it is stored.
- 02We tell people, in simple words, why we collect it.
- 03We take clear permission, and people can withdraw it easily.
- 04We collect only what we really need.
- 05We delete data once we no longer need it.
- 06Our data is protected with proper security and activity logs.
- 07We have a plan to report a data leak on time.
- 08We can answer a request to see, correct or delete data.
- 09Our contracts make vendors protect our data.
- 10Our staff have been trained on handling personal data.
Answer the questions above
Your result appears here as you go.
Who we are
A specialist firm that makes privacy work in real life.
Nijveda helps businesses follow India's data protection law and other privacy laws, from the first review to everyday practice. We build systems your teams can actually use, not documents that look good on paper and fall apart in real life.
Following the law well is not just a cost. It is a business advantage.
Practical, not theoretical
Systems your people can run every day.
We start with your data
Every step rests on what you actually hold.
We check reality
How data really moves, not what documents say.
Business-minded advice
What the law requires, what it does not, and the sensible middle path.
Build new or improve
From scratch, or strengthen what you have.
Training that makes sense
Examples from your own business.
What we do
Eleven services, one integrated practice.
Each is available on its own or as part of a complete setup. Open any service to see what you receive.
Finding and mapping your data
We list the personal information your business holds and trace its journey from collection to deletion, across every system, team and location. If a map exists, we check it against what really happens.
What you get
- List of the personal data you hold
- Register of how each type is used
- Simple diagrams of how data moves
- Labels showing how sensitive it is
Checking where you stand
We compare your practices with the DPDP Act, Europe’s GDPR, industry rules and your own policies, and give you a clear, step-by-step plan with owners.
What you get
- Report on how ready you are
- Point-by-point checklist against the law
- A readiness score
- Action plan in order of priority
Assessing risks early
Before you launch something risky, such as a new app or sending data abroad, we assess what could go wrong and how serious it would be.
What you get
- Risk checks for new products
- Reviews of data sent abroad
- A list of your privacy risks
- Check on extra duties for large firms
Setting up safeguards
We design, set up and test practical protections: who can see what, collecting only what is needed, automatic deletion, activity logs and masking.
What you get
- Safeguards matched to the law
- Rules for keeping and deleting data
- Access and activity log standards
- Report on how well safeguards work
Policies and clear roles
We decide who is responsible for what, help set up a privacy team or appoint a Data Protection Officer, and write the policies you need.
What you get
- Chart of who does what
- Design of your privacy team
- Complete set of policies
- Schedule for how long to keep data
Handling people’s requests
A simple way to receive, verify and answer requests to see, correct or delete data, on time and with records to prove it.
What you get
- Step-by-step request process
- Request forms and identity checks
- Reply formats and a deadline tracker
- Complaint handling process
Managing vendors and partners
Outside companies are often the biggest hidden risk. We check them, rank them by risk, monitor them and fix their contracts.
What you get
- Vendor checking questionnaire
- Way to rank vendors by risk
- Standard data protection terms
- List of vendors who handle your data
Being ready for a data leak
A clear plan for who decides, when to inform the Board and affected people, and what records to keep. Plus practice drills.
What you get
- Data leak response plan
- Simple guide on when to report
- Ready letters for Board and people
- Practice drill and lessons learned
Training your people
Awareness for all staff and focused sessions for tech, product, marketing, HR, purchase, customer service and leadership.
What you get
- Short awareness sessions
- Team-specific workshops
- Kit to train new joiners in-house
- Quizzes and attendance records
Everyday advice and support
Quick, practical answers on new products, campaigns, sending data abroad and regulator questions, monthly or on call.
What you get
- Reviews of new products and features
- Privacy built into product design
- Updates when the law changes
- Written advice notes
Reporting to the board
Privacy turned into simple numbers and summaries your board and senior management can act on.
What you get
- Simple privacy dashboard
- Quarterly board report
- Briefing notes for the audit committee
- Progress tracking over time
How we work
Four clear steps, one journey.
Understand
Agree the scope, meet the teams that handle data, list systems and vendors, and map how data moves.
You get: project plan and data mapCheck
Confirm how the law applies, compare your practices point by point, assess risky activities and rank the gaps.
You get: readiness report and action planFix
Write notices and consent forms, set up request, leak and vendor processes, put safeguards in place, update contracts.
You get: policies, formats and safeguardsSustain
Train your teams, support the launch, run regular check-ups and report to management.
You get: training records and health checks
Complete setup
We take care of the whole journey, from finding your data to training your teams. Best for businesses starting out.
Single project
Help with one area, such as vendor contracts, a risky new product or request handling. Best for businesses that have started.
Ongoing support
Everyday questions answered, product reviews and updates when the law changes. Best for businesses that want an expert on hand.
Industries we support
One set of processes for every rulebook.
Many businesses answer to industry rules as well as the DPDP Act. We bring them together, so one set of processes satisfies all of them.

Banks, NBFCs and fintech
Customer, loan and KYC data, with RBI rules

Broking, investment and insurance
Investor and policyholder data, with SEBI and IRDAI rules

Hospitals, clinics and labs
Patient records, reports and insurance data

E-commerce, gaming and social media
Consent at scale and deleting old accounts

Schools and education apps
Children’s data and parental consent

IT, outsourcing and global centres
Handling data for clients in India and abroad

Manufacturing and business groups
Employee, dealer and customer data across group companies

Recruitment and staffing
Candidate and employee data from hiring to exit
Words you may hear
- Data Principal
- The person the information is about
- Data Fiduciary
- The business that decides how data is used
- Data Processor
- An outside company handling data for the business
- Significant Data Fiduciary
- A large business named by the Government, with extra duties
- Consent Manager
- A registered platform that helps people give and manage consent
- Data Protection Officer
- The person in charge of privacy in a large business
- Data breach
- Any leak, loss or misuse of personal data
- Impact assessment (DPIA)
- A risk check before a risky activity
Get started
The best time to start is now.
Begin with a readiness check. In a few weeks it shows where your business stands, what matters most and what to fix first.
What happens next
- A short call to understand your business
- A readiness check across your data, processes and vendors
- A clear action plan, in order of priority
- Hands-on help to put it in place

